Varun Sharma AI Generative Specialist · Brand & Creative · Video
Weekly Status
Issue 01 · Phase 01 · Week 01 of 04
On track · Day 4/30
May 4 — May 8 · 2026  ·  Mgr: Jazmin Infante
Stakeholders 5 · 1:1 this week
JI
Jazmin Infante
Manager
Mon · Fri
FR
Fred
Production lead
Tue
AL
Alex
Senior producer
Tue
GU
Gus
Creative direction
Wed
SC
Scott
Vertical contacts owner
Mon · Wed
Verticals Locking with Scott · 0/5
01ResidentialTBD
02CommercialTBD
03RoofingTBD
04Pest FieldRoutesTBD
05Landscaping AspireTBD
Phase 01Foundation · Days 1—30

Listen. Map. Absorb.

Building a clear mental model of the team, verticals, and production muscle. Signal collection — no outputs yet.

1:1s
5scheduled
Verticals
5/ 5
AI tools
12in test
Footage hrs
18reviewed
Phase 01
12% · Day 4/30
Today
Mon 04May
Kickoff — Jazmin & Scott.
  • Phase 1 alignment
  • Vertical contacts
  • Asana audit
Tue 05May
Workflow — production reality.
  • 1:1 Alex · Fred
  • Asset library tour
  • Naming conventions
Wed 06May
Brand — voice across verticals.
  • 1:1 Gus
  • Read all 5 guidelines
  • Lock vertical leads
Thu 07May
Footage — style breakdown.
  • "Supernatural" teardown
  • Style codex v0
  • Top-25 reel review
Fri 08May
Synthesize — read-back & plan.
  • Observations doc
  • EOW with Jazmin
  • Plan week 02
Stance · W01
Be useful in month one by asking better questions than I answer.
— Varun
AI Toolkit · in test 12 tools · daily log
Video — Generative 04
Veo 3 Sora 2 Kling 2.5 Luma Ray 3
Video — I2V & Edit 03
Runway Gen-4 Pika 2.2 Higgsfield
Image & Style 02
Midjourney V7 Flux 1.1 Pro
Voice & Audio 02
ElevenLabs V3 Suno 4.5
Pipeline & Ops 01
ComfyUI
Reference Production teardown
"Supernatural" — AI spot.
Full production story · Thu. The precedent for the AI pipeline I'm building toward.
W01 · Now Listen & map
May 4 — 8
W02 Workflow walk
May 11 — 15
W03 Brand & voice
May 18 — 22
W04 Synthesize · ship
May 25 — 29
Varun Sharma · AI Generative Specialist
More next Friday.
Brand & Creative · Video · 01